PENGARUH ORIENTASI KEWIRAUSAHAAN DAN KOMPETENSI WIRAUSAHA TERHADAP DAYA SAING

(Studi Empiris pada UMKM di DIY)

Authors

  • Dwi Novitasari
  • Lukia Zuraida

DOI:

https://doi.org/10.32477/jrm.v2i2.92

Keywords:

Entrepreneurship Orientation, Entrepreneurial Competence, Competitiveness, SMEs

Abstract

Small and Medium Enterprises (SMEs) cannot be separated from entrepreneur and entrepreneurial terms. Many factors influence of SMEs development, both internally and externally. This study tends to observe from internal side, where a factor of entrepreneurship orientation and entrepreneurial competence has had an important role. Dimensions of entrepreneurship orientation are: need for achievement, internal locus of control, self reliance and extroversion. Entrepreneurship orientation is basis that should be owned by every entrepreneur to run their business and the other hand created the competitiveness of SMEs. The need for adequate competence in running a business is considered an urgent thing started, because by having sufficient competence expected of entrepreneurs able to compete both locally and globally. Dimensions competencies are: task/skill, task management skills, contingency management skills, job role environment skills, and transfer skills. By growing and advancement of the business activities of SMEs is an interesting topic to be researched, each of effort is required to have a distinctive competitiveness and unique. To determine competitiveness dimensions includes: valuable resource, rare, difficult to imitate and non-substitutable. The results showed that the entrepreneurship orientation (with a significance value of 0.005) and entrepreneurial competencies (with a significance value of 0.000) have an influence on competitiveness. By knowing the extent of the influence of entrepreneurial orientation and entrepreneurial competence on the competitiveness of SMEs in DIY, it is expected to help the government, private sector and academicians in facilitating and supporting the development of SMEs in DIY.

Author Biographies

Dwi Novitasari

Prodi Akuntansi STIE Widya Wiwaha Yogyakarta

Lukia Zuraida

Prodi Manajemen STIE Widya Wiwaha Yogyakarta

References

Absah, Yeni (2008). Kompetensi : Sumberdaya Pendorong Keunggulan Bersaing Perusahaan. Jurnal Manajemen Bisnis. (1):3 h: 109 – 116.

Arthur, J.B. (1994). Effect of Human Resource Systems on Manufacturing Performance and Turnover. Academy of Management Journal, Vol.37, No.3, pp.670-687.

Azwar, S (2004). Metode Penelitian, Pustaka Pelajar, Yogyakarta.

Bappeda DIY (2013), Peraturan Gubernur Daerah Istimewa Yogyakarta No 26 Tahun 2012 tentang Rencana Kerja Pembangunan Daerah 2013, dilihat 28 Mei 2014 http:// bappeda.jogjaprov.go.id/data/dokumen/ RKPD2013Full.pdf

Barney, J.B. (1991). Firm Resources and Sustained Competitive Advantage. Journal of Management, Vol.17, No.1, pp. 99-120.

Becherer, Richard C. dan John G. Maurer (1997). “The Moderating Effect of Environmental Variables on the Entrepreneurial and Marketing Orientation of Entrepreneur- led Firms”. Entrepreneurship Theory and Practice, Fall.

BPS (2012). Data Strategis BPS Katalog BPS : 1103003, CV. Nasional Indah.

Collis D.J. (1994). How Valuable are Organizational Capabilities? Strategic Management Journal, Vol.15, pp.143-152.

Cooper, D.R. dan C.W. Emory (1996). Metode Penelitian Bisnis, Edisi Kelima, alihbahasa Widyono Soetjipto, Jakarta: Erlangga.

Covin J G and Slevin D.P. (1989). Strategic Management of Small Firms in Hostile and Benign Environment, Strategic Management Journal, Jan/Feb, 10,1.

Drucker, Peter F. (1994). Innovation and Entrepreneurship, Practice and Principles. Jakarta Gelora Aksara. Erlangga.

Durand, R. (1999). The Relative Contributions of Imitable, Non-Transferable and Non-Substitutable Resources to Profitability and Market Performance. Goizueta Business School, Atlanta: Emory University.

Fredrickson, J. (1986). The Strategic Decision Making Process and Organizational Structure. Academy of Management Review, 10: 696-706.

Gujarati, Damodar N (2006). Ekonometrika Dasar. Jakarta : Penerbit Erlangga

Hair J.F., A. Rolp., Tatham E., Ronald L., and Black William C. (1998). Multivariate Data Analysis, Fifth Edition, New York: Prentice- Hall International Inc.

Hatch, N.W. and J.H. Dyer (2004). Human Capital and Learning as a Source of Sustainable Competitive Advantage, Strategic Management Journal, Vol.25, pp.1155-1178.

Hisrich, Robert D., Michael P.Peters dan Dean A. Shepherd (2008). Kewirausahaan, Edisi 7. Penerbit Salemba Empat: Jakarta.

Huselid, M.A. (1995). The Impact of Human Resource Management Practices on Turnover, Productivity, and Corporate Financial Performance. Academy of Management Journal, Vol.38, No.3, pp.635-672.

Keh, A.T., Nguyen, T.T.M., dan Ng,H.P. (2007). The effects of entrepreneurial orientation and marketing information on the performance of SMEs, Journal of Business Venturing 22. pp. 592-611.

Koch, M.J. and R.G. McGrath (1996). Improving Labor Productivity: Human Resource Management Policies do Metter, Strategic Management Journal, Vol.17, No.5, pp.335-354.

Lee D.Y and Tsang E.W.K. (2001). The Effect of Entrepreneurial Personality, Background and Network Activities on Venture Growth, Journal of Management Studies, 38-4 pp 583 – 602.

Looy, Van Bart, Gemmel Paul and Dierdonck Van R. (2003). Service Management An Integrated Approach, Second Edition, Pearson Education-Prantice Hall.Inc. Harlow England.

Lumpkin G..T and Gregory G. Dess (1996). Clarifying the Entrepreneurial Orientation Construct and Linking It to Performance. Academy of Management Review, Vol. 21(1), pp. 135-172.

Mahoney, J.T. and J.R. Pandian (1992). The Resource-based View within the Conversation of Strategic Management, Strategic Management Journal, Vol.13, No.5 (June), pp. 363-380.

Miller, Danny and Peter H.Friesen (1982). Innovation in Conservative and Entrepreneurial Firms: Two Models of Strategic Momentum. Public Administration Review, Vol. 3, No. 1, pp. 1-25.

Miles, R. E., & Snow, C. C. (1978). Organizational strategy, structure, and process. New York: McGraw-Hill.

Moeheriono (2009). Pengukuran Kinerja Berbasis Kompetensi. Bogor : Ghalia Indonesia.

Narver, J.C., & Slater, S.F (1990). “The Effect of Market Orietation on Product Innovation”. Journal of Marketing. p.20-35.

Nazir, Moh. (2003). Metode Penelitian, Cetakan Kelima, Jakarta: Ghalia Indonesia.

Porter, Michael, E. (1990). “Competitive Strategy”. The Free Press . New York,p.20.

Porter, M.E., 1998. Competitive Advantage, Creating and Sustaining Superior Performance, With a New Introduction. New York: The Free Press.

Rafinaldy, N. (2004). “Prospek Pengembangan Ekspor UKM”, Infokop, Nomor 25 Tahun XX, http://www.smecda.com/deputi7/ file_Infokop/ EDISI% 2025/ekspor_Ukm.pdf

Reswanda (2011). Pengaruh Or ientasi Kewirausahaan terhadap Pembelajaran Organisasi, Keunggulan Daya Saing Berkelanjutan dan Kinerja Usaha pada UMKM Kerajinan Kulit Berorientasi Ekspor di Sidoarjo. Journal of Small Business Management, Universitas Airlangga.

Scarborough, N.M. and Zimmerer, T.W. (1993). Effective Small Business Management, New York:Mc Millan.

Siregar, AR. (2008). “Penggunaan Sistem dan Teknologi Informasi untuk Usaha Kecil dan Menengah”, USU e-repository.

Santoso. Singgih dan Tjiptono. Fandy (2001). Riset Pemasaran: Konsep dan Aplikasi dengan SPSS, Jakarta: PT Elex Media Komputindo.

Singarimbun, M & Effendi, S (1989). Metode Penelitian Survei, Jakarta : LP3ES.

Sekaran, U. (1999). Research Methods For Business: A Skill Building Approach, Edisi Ketiga, John Wiley & Sons, Inc, New York.

Sugiyono (2009). Metode Penelitian Bisnis. Bandung: Alfabeta.

Suryana (2006). Kewirausahaan: Pedoman Praktis, Kiat dan Proses Menuju Sukses, Jakarta: Salemba Empat.

Slater, S.F. and Jhon C. Narver (1994). Does Competi tive Environment Moderate the Market Or ientat ion Performance Relat ionship?. Journal of Marketing, Vol.60, pp. 15-32.

Thee, K, dkk. (2001), Dinamika Usaha Kecil dan Menengah. Pusat Penelitian Ekonomi Lembaga Ilmu Pengetahuan Indonesia, Jakarta.

Tunggal, Amin Wijaya (2008). Pengantar Kewirausahaan, Edisi Revisi, Penerbit Harvarindo, Jakarta.

Weerawardena, Jay (2003). “Exploring The Role of Market Learning Capability in Competitive Strategy”. European Journal of Marketing. Vol.37,p.407-429.

Wibowo (2007). Manajemen Kinerja Edisi Ketiga. Jakarta; Rajawali Pers.

Downloads

Published

06-07-2015

How to Cite

Novitasari, D., & Zuraida, L. (2015). PENGARUH ORIENTASI KEWIRAUSAHAAN DAN KOMPETENSI WIRAUSAHA TERHADAP DAYA SAING: (Studi Empiris pada UMKM di DIY). Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen, 2(2), 165–178. https://doi.org/10.32477/jrm.v2i2.92