INTEGRATION OF DIGITAL CUSTOMER EXPERIENCE, SOCIAL CAPITAL, AND EMOTIONAL BRANDING IN STRENGTHENING TRADITIONAL CULINARY MSMES IN EAST KALIMANTAN. Semnas [Internet]. 2025 Dec. 29 [cited 2026 Jan. 19];4(1):15-31. Available from: https://jurnal.stieww.ac.id/index.php/semnas/article/view/1289